What We Do
We are a B2B Marketing agency dedicated to start-ups and small and medium sized businesses through consulting, outsourcing and training services.
Our clients come from a wide variety of sectors such as:
Advanced Materials
Artificial Intelligence
Consulting
Electronics
Embedded Systems
Engineering
FinTech
Information Technology
Managed Services
Nanotechnology
Natural Health Products
Professional Services
SaaS Applications
Software
Telecom Equipment
Test Equipment
Transport Services
Wireless Systems, etc.
Our Values
These 4 values guide us towards providing the best services.
Collaboration
We partner with our clients to develop a healthy, effective, and successful collaboration
Passion
We are passionate about our work, and committed to helping our clients propel their business forward
Communication
We believe in transparent, honest communication with our clients for clarity and precision
Innovation
We offer new ideas and new points of view because innovation is synonym of evolution
How We Work
Whether through workshops, one-on-one discussions, surveys, research, content creation, reports, copywriting, etc.,
we always adhere to the following work ethic:
Partnership
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We partner with our clients for the long term - we are so much more that a one-time supplier. The work we do aims for successful, long-term benefits.
Innovation
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We make sure that each client benefits from new ideas, new points of view, and the latest expertise in marketing and communications, so they can innovate commercially and/or technologically.
Collaboration
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We challenge our clients’ opinions, and they challenge ours, so we can find the best answers through transparent discussion and honest collaboration.
Demystification
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Marketing can be fuzzy sometimes. It’s not always clear where it starts and where it ends. We help clarify and elucidate what the best avenues are among all the possibilities.
Business Integration
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We follow an integrated approach to marketing which involves all the different facets of marketing, the moving parts of our clients’ businesses as well as market opportunities and competition constraints.
Communications
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Alypsa’s clients benefit from direct and dedicated communication so their requests are answered fast. When it comes to communicating, we put an emphasis on clarity, transparency, and timeliness.
Integrated Marketing
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We take all aspects of marketing and communications into account, so that each achievement can easily be integrated and leveraged in the larger commercial scheme.
Knowledge Transfer:
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Our objective is that each client becomes autonomous rather than dependent on us. This is why we put a huge emphasis on training and sharing throughout our journey.